Bambinos Sporting Academy
Bambinos Sporting Academy required a logo re-design that took into consideration their many sub-brands. The logo needed to be a juxtaposition of seemingly dichotomous traits; iconic but playful, immediately recognisable but flexible enough to service the many sub-brands under one umbrella.
The main mark is a simplified stylised child at play. The position of the ball could pertain to many sports. The lines are fluid and imply movement. From this initial shape we created a number of sub-brand logos specific to the activities taught at the academy.
Football uniform monogram
We also created specific uniform logo forms that could also be used in competitions.