Mac-Hal
Mac-Hal is the merger of two large construction companies each of which bring substantial reach. They wanted a logo that represented the merger of the two juggernauts that would immediately signal as to the they type of company they were.
The resulting logo shows the merger of the initials of the two parent companies. The lines are also reminiscent of monolithic structures and construction beams. The mark easily confers the industry in which the company works and remains distinctive despite this easy reference.
