Desalcott

Safer Roads through Data

Industry
Data Analytics

What We Did

Design

Safety Always

Our client required posters that embraced the spirit of data analytics from both a historical and future perspective. We delivered a pair of compelling posters exploring the intersection of data analytics and the future of roadways, traffic, and safety planning. Each design brought a distinct perspective to the conversation. One poster envisioned a futuristic vehicle navigating a cutting-edge roadway, captured in a meticulously rendered 3D scene. This vision of tomorrow showcased how data could shape seamless, intelligent transport systems. The second poster embraced a retro-futuristic aesthetic, blending nostalgia with bold optimism to illustrate how the foundations of today’s innovations draw from yesterday’s dreams. Together, the designs struck a balance between visionary storytelling and practical insight, sparking dialogue about the role of data in creating safer, smarter roadways for the future.